Tag Archives: Nestlé

Awesome Ogilvy and mather ads

Ogilvy & Mather was founded in 1948 by David Ogilvy, as “Hewitt, Ogilvy, Benson, & Mather” in Manhattan. The company became a leading worldwide agency by the 1960s. Central to its growth was its strategy of building brands such as American Express, BP, Ford, Barbie, Maxwell House, IBM, Kodak, Nestlé, Cadbury and Unilever brands Pond’s and Dove. Ogilvy & Mather was built on Ogilvy’s principles, in particular, that the function of advertising is to sell and that successful advertising for any product is based on information about its consumer.

Posted in From the net | Tagged Advertising, American, Building, Central, david ogilvy, Express, ford, maxwell house, Nestl, Nestlé, ogilvy and mather, successful advertising, unilever brands, worldwide agency | Comments Off

Fresh Nestea Ads

Nestea is a brand of iced tea manufactured by Nestle and distributed by Nestle company’s beverage department in the United States and by Beverage Partners Worldwide (BPW), a joint venture between The Coca-Cola Company and Nestle, in the rest of the world. It competes with Unilever/Pepsi’s Lipton Iced Tea. It provides a variety of “tea products”, in regular and diet forms, including liquid and powdered tea concentrates, refrigeratable teas, and ready-to-drink bottles dispensed by vendor or vending machine. The beverage comes in several flavors, depending on the country.